Our friends at Fishbox pride themselves on their commitment to sustainable fish sourcing – they believe that everyone should have access to this amazing resource. In this exclusive post, Fishbox's founder Magnus tells us how they stay sustainable.
Small boats, small suppliers
Fishbox supports the local industry by sourcing its products directly from the fisherman which ultimately means less strain on fish numbers and a fair price for the catch.
Responsible sourcing to us also means ensuring safe, traceable and legally-sourced fish and respecting the advice provided by scientists and marine conservation groups to help inform our purchasing decisions.
We have a very close relationship with all of our fishermen and buyers and listen very carefully to their reports of what they’re catching – after all, this is the data that the scientific and conservation communities rely on.
Responsible fishing methods
We believe in using all of our fishermen’s catch, meaning no fish discards and no waste. We also think that this will mean our customers try a greater variety of fish, helping them to eat seasonally and responsibly, and reducing pressure on certain species.
Our fishermen use specialist equipment to avoid the incidental capture of non-target fish but occasionally we do receive small quantities of these ‘bycatch’ fish. Rather than wasting this catch, we utilise it – if it’s tasty and nutritious, why not let our customers enjoy it?
We also take into consideration the time fish and seafood need to repopulate and we adjust our consumption levels to suit their seasonality.
Sharing our sustainable methods
There are no secrets about where our fish comes from – we even label our fish with, for example, ‘Shetland Monkfish’ or ‘Peterhead Haddock’ to indicate the area from which the fish was sourced. In fact, every fish we sell, we could tell you the name of the skipper who caught it!
We also listen to conservation groups and their advice, regularly reviewing our seafood range and keeping a record of how much of each species we are seeing at market and passing onto our customers.
Buy your first Fishbox today (medium or large box only) using code ‘WCRF17' at checkout and you’ll get a 15 per cent discount, plus Fishbox will donate a further 20 per cent to us! To sign up, visit fishbox.co.uk. Any questions? Get in touch on Twitter @Fishboxuk or call 01463 567700.